Get a behind-the-scenes look at Action Fiction’s wildly successful Monsters of Murka Trilogy: Ratified & Radified crowdfunding campaign—a quarter-million dollar project and Action Fiction’s highest funded campaign to date, raising 3x more than their last.

✅ The importance of a solid pre-launch strategy.

✅ How Action Fiction leveled up their crowdfunding strategy.

✅ How launching on BackerKit helped drive backer support and engagement.

✅ How to best partner with crowdfunding marketing agencies.

Co-Founder & Lead Game Designer, Action Fiction

Jaron (he/they) is one of the founders of Action Fiction and has been writing for years, with a passion for creating games that subvert and exceed expectations. Jaron currently spends every free minute he has either working on Action Fiction’s next big project or listening to math rock like a big, big nerd.

Grant Mielke is the CEO and founding partner at Vala Marketing, a Midwest-based agency specializing in fandom marketing. He has helped launch dozens of successful crowdfunding campaigns and has raised over $10 million for creators. Outside of client work, Grant writes and creates for his own indie publisher, QuasiReal Publishing, runs the actual play podcast "The Homebrew," and unwinds with one of his many deep-cut indie games on Steam.

Co-Creator, Realm Runners & Creator Community Lead, BackerKit

Jason Furie is an artist, writer, and seasoned crowdfunding expert who has raised over $300K across seven successful campaigns since 2016. His projects span multiple categories including tabletop games, enamel pins, and comic books with his latest game Realm Runners funded on BackerKit. Jason is also the Creator Community Lead at BackerKit, where he helps creators across all categories succeed in the ever-evolving world of crowdfunding.

2026 Crowdfunding Strategies That Work: How Action Fiction Tripled Funding