Mar
1
10:00am
Skills and Checklists to Grow Your Practice Online
By Tracy
UnlistedFriday 1st March
10am - 2pm GMT
£50
Join live, or watch on replay.
I'm excited to teach on this topic!
Your homeopathy business needs to be visible through a web search.
The best way to do this is through creating quality content and it's easy when you know how.
Google My Business, Blog articles and Newsletters are three effective ways to market your practice (whether or not you choose to use social media).
Most of us don't feel confident about marketing ourselves.
The truth is that you don't need to be an SEO expert, you just need to understand how it works and commit some time.
Once it starts working, everything falls into place.
3 Ways to Grow Your Practice Online (even without social media)
1. Know your way around Google My Business (free to set up)
The first place people look when they want to find a homeopath is Google.
A great Google My Business profile (with reviews) will set you apart and send you more traffic than if you have a website without a Google profile.
It's easy when you know how.
2. Write blog articles
Good 'evergreen' content should be the foundation of your marketing strategy.
A well-researched article on a topic in your niche can easily help you show up in a Google search. Most homeopaths don't bother.
When you write quality content that resonates with people it naturally encourages new enquiries.
3. Send newsletters
A simple, friendly regular newsletter will keep you in touch with your clients.
A nice photo, thoughtful content and a few well-chosen links will do much to nurture and maintain your client relationships outside of appointments.
When you share blog articles on your newsletter, the clicks will direct traffic to your website. This increases your Google credibility and visibility.
Webinar content
1. Google My Business and SEO
- The best way to set up GMB
- Understand SEO
- How to collect reviews and testimonials
2. How to write good content for Google
- Simple tips to help you write quality content
- How to craft a good title
- The importance of sub-headings
3. Easy ways to write a monthly newsletter
- The details that matter
- Sources and inspiration
- Tips to make it part of your routine
There's plenty of time for your questions and discussion. I know that these topics raise a lot of questions so I am committed to giving time to address all of them!
There is a clear set of notes available on the day, and a revised set to follow the training.
This includes templates, links to the free online tools I recommend and more.
If you have any questions, please email:
hosted by
Tracy