New research on users’ views on their data, personalization, and privacy expectations for in-app and cross-channel experiences - and what it means for your monetization, retention, and ad strategy.

In this exclusive session, we unveil The 2025 In-App User Privacy Report, powered by responses from 4000 mobile users. With year-over-year data from 2022 through today, we’ll break down exactly what publishers need to do to stay compliant and competitive.

Verve is joined by leading industry experts to explore how you can turn shifting privacy trends into powerful performance strategies.

What users actually want in exchange for their data in 2025

How users’ views on data privacy have changed in the last 12 months

The next wave of privacy-safe measurement and monetization

Tactical plays from top apps rethinking personalization and value exchange

It’s a strategy session for publishers who want to grow through change, not despite it. Registering for the live session gets you first access to the new edition of the In-App User Privacy Report - it’s not to be missed!

Turning Data Into Dollars: App Publishers' 2026 Guide