Unions 21 webinar - How can unions use Generative AI in their work?
By Unions 21Unlisted
AI is a hot topic in the world of work and unions are grappling with the impact on industries and workers.
But what about unions themselves?
How do we understand the potential impacts of ChatGPT and similar technologies for union staff, union members and for unions themselves? How do we prepare for them?
Join Unions 21 as we explore this topic and build tomorrow's unions.
Speaker: Nick Scott Senior Associate, Unions 21.
Nick has over 15 years as a senior digital leader, working with non-profit organisations as diverse as Médicins Sans Frontières, UNISON and the Overseas Development Institute (ODI) to understand their goals; explore the possibilities digital offers for achieving these goals; and map and deliver the changes they needed to succeed.
From 2014-2017, he led the digital programme at UNISON, building their digital capabilities and digital strategy. I won senior leadership support for and delivering an organisation wide digital transformation programme focusing on:
- Piloting innovative digital systems and communications methods in core areas of work – representation, membership engagement, democracy. An example was the online ballots programme, which increased turnout in votes from 10-20% to 40-50%.
- Developing a new digital technology strategy to harmonise different cultures and systems in the traditional IT teams and the digital team. This included taking the first steps to integrate the legacy membership system with the Salesforce system used by the digital team.
- Increasing digital impact across the organisation. I developed a training programme and the digital.unison knowledge-sharing site to support staff and volunteers (no longer updated). I also led develoment of a website platform for 800+ branches to develop their own sites.
His work at UNISON led to it being listed in the Digital Leaders 100 list in the UK in 2017 and the team won a number of TUC Digital Awards in the period. At ODI my digital strategy was awarded Digital Strategy of the Year at the European Digital Communications Awards.