Topic: Behind the Scenes of Beverage Testing Institute’s 2020 Rum Review

Guest: Jerald O'Kennard, Executive Director of BTI

What You'll Learn: This month, the Beverage Testing Institute released its annual review of rum and cane spirits. In this livestream + Q&A, director Jerald O'Kennard will take us inside BTI's extensive review process and explore how this year's winning rums separated themselves from the competition.

Jerald has been the director of Beverage Testing Institute for 20 years, and is one of the world’s leading authorities in the drinks space. During his time at BTI, he’s reviewed and analyzed over 75,000 wines, beers, and spirits and trained hundreds of hospitality and drinks professionals in critical liquid evaluation and sensory analysis. He collaborates with beverage brands of all sizes seeking to create great products and winning marketing and sales strategies. He’s worked with brands like Diageo, Pernod-Ricard, Beam-Suntory, Bacardi, Campari and more.

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