David Sax, an award-winning business journalist,  will be joined in conversation by Derek Lidow,  Chair of the Entrepreneurship Faculty at Princeton University's Keller Center, to discuss The Soul of an Entrepreneur: Work and Life Beyond the Startup Myth,

We're often told that we're living amidst a startup boom. Typically, we think of apps built by college kids and funded by venture capital firms, which remake fortunes and economies overnight. But in reality, most new businesses are things like restaurants or hair salons. Entrepreneurs aren't all millennials -- more often, it's their parents. And those small companies are the fabric of our economy.

The Soul of an Entrepreneur is a business book of a different kind, exploring our work but also our passions and hopes. David Sax reports on the deeply personal questions of entrepreneurship:

why an immigrant family risks everything to build a bakery

how a small farmer fights to manage his debt

what it feels like to rise and fall with a business you built for yourself.

This book is the real story of entrepreneurship. It confronts both success and failure, and shows how they can change a human life. It captures the inherent freedom that entrepreneurship brings, and why it matters.

David Sax is a writer, reporter, and speaker who specializes in business and culture. His previous book, The Revenge of Analog, was a #1 Washington Post bestseller, was selected as one of Michiko Kakutani's Top Ten books of 2016 for the New York Times, and has been translated into six languages. He is the author of Save the Deli, which won a James Beard award, and The Tastemakers. He lives in Toronto.

Derek Lidow is the author of two books: Startup Leadership: How Savvy Entrepreneurs Turn Their Ideas Into Successful Enterprises (2014) and Building on Bedrock: What Sam Walton, Walt Disney, and Other Great Self-Made Entrepreneurs Can Teach Us About Building Valuable Companies (2018).  He is also a frequent media commentator as well as a faculty member at Princeton University.  He is based in New York City and Princeton, NJ.

The Soul of an Entrepreneur: David Sax in conversation with Derek Lidow