Why Smart People Make Bad Food Choices: The Invisible Influences that Guide Our Thinking

Jack Bobo is the CEO of Futurity, a food foresight company that explores emerging food trends and consumer behaviors in an ever more complex world to improve the health of people and the planet.

Jack previously served as the Chief Communications Officer and Senior Vice President for Global Policy and Government Affairs at Intrexon Corporation. In 2015, he was named by Scientific American one of the 100 most influential people in biotechnology. Prior to joining Intrexon Jack worked at the US Department of State for thirteen years as a senior adviser on global food policy. Jack is an accomplished communicator, having delivered more than 500 speeches in 60 countries on the future of food and consumer behavior.

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#1 New York Times best-selling Star Wars and NASA author, brand strategist and life coach, archaeologist, motivational and keynote speaker, entrepreneur

Why Smart People Make Bad Food Choices - Author Jack Bobo talks with David West Reynolds