In this session, Rosie Davies-Smith, the founder of PR Dispatch, will show you how online PR can help reach more customers for your product-based business.

PR (both print and digital) is crucial for making more people aware of what you do, building credibility and increasing your customer base. And in this session, Rosie Davies-Smith takes a closer look at online PR specifically - from what you need to pitch your brand and products to editors to the different type of press spaces you should be targeting.

Rosie Davies-Smith is the founder of PR Dispatch - the UK's first affordable PR platform supporting hundreds of product-based businesses to confidently pitch to the press.

Having worked with brands on their PR since 2011, she knows what the editors are looking for.  The session will equip you with the knowledge and confidence you need to get your business noticed by digital press.

The different types of online press spaces that you should be pitching to and why

What assets you need for the online features

How online press fits with your sales funnel

Why online PR is as important as customer reviews for building trust

HOW TO MAKE THE MOST OF ONLINE PR AND REACH MORE CUSTOMERS with Rosie Davies-Smith