What’s all this fuss about product-led growth about?

How is the shift to a product-led motion impacting my buyer’s expectations?

… and how can we transition to a product-led motion if our GTM is still primarily sales-led? (hint: it’s OK to just “dip your toes in”!)

In this discussion, moderated by Jorge Soto, Head of Content & Community at Reprise, we’ll talk to visionaries from some of SaaS’s top companies on how Enterprise sales & marketing orgs are adapting to the rise of product-led growth that’s happening across the globe.

How we’re seeing product-led growth manifest in the Enterprise

What impact the PLG movement is having on sales & marketing orgs worldwide

How Enterprise sales & marketing leaders can transition to a PLG-motion to better meet buyer’s needs (while still remaining sales-led at their core!)

Join us as we explore how the rise of PLG is shaping buyer expectations & how Enterprise revenue organizations are learning to thrive in the new environment.

How are B2B Sales-Led Companies Adapting to the Product-Led Movement?