Stop Gambling on B2B Enterprise Sales: Replace Hunch-Driven Selling With Orchestrated Buying Team Journeys

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Apr

21

5:00pm

Stop Gambling on B2B Enterprise Sales: Replace Hunch-Driven Selling With Orchestrated Buying Team Journeys

By Pavilion

What would you rather have when placing a poker bet: a hunch that your opponent is bluffing, or clear data about the cards they’re holding?
Most B2B enterprise selling is still hunch-driven, but it doesn’t have to be. The orchestrated B2B buying team journey gives you better insights to improve your training, content and sales development, while also helping sellers win individual sales. Now that’s what we call a sales enablement Royal Flush!
In this session, Erin Carr, RVP of Customer Success, at Showpad, Leslie Talbot, SVP of Marketing at Corporate Visions, Caitlin Cready, Global Head of Revenue Enablement at Chargebee, and Connor Fassnacht, Digital Marketing Leader at Corian Design, will share insights into:
  • Why data matters (and hunches no longer work) when it comes to B2B enterprise sales
  • How the orchestrated buying team experience helps accelerate opportunities and get sales content in front of executives
  • Best practices for driving the digital transformation of sales enablement internally
  • Strategies for shortening your sales cycles, improving content, and upskilling your sellers faster

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