How L&D can learn from the ways that marketers use technology to influence people

How marketers use creative techniques that we can also use to influence learners.

Bianca Baumann and Mike Taylor will discuss how to behave like a marketing department within L&D.

Sam Rogers will discuss Seth Godin’s “This is Marketing” and how it relates to L&D, with a focus on service-based marketing that seeks to understand target consumer markets and solve their problems in an impactful way–relating with empathy and real connection.

The Training, Learning, and Development Community

The Marketing Playlist